Why An Engaging Website Is Crucial To Your Dental Practice.
Your dental practice deserves the best, from the 2×2’s to the lidocaine to the website that should engage new patients.
What makes an engaging website? And what turns a possible new patient into a dedicated, committed patient because of it?
Correctly done, your dental website will broaden your reach to attract young families. Increase your availability to make sales, and actively engage with existing and seeking patients; also, the ability for those patients to gain the information they need without leaving your site is essential.
Dental educational videos can also keep current and new patients engaged and on your website longer. By creating videos and images regarding treatment and other services can alleviate patient anxiety and increase sales opportunities. Your videos and images should be definitive, concise, eye-catching and geared to your patient base.
Be sure that your dental website is designed professionally and well laid out, mobile-friendly and updated every five years. Ensure that your content is well written educational, engaging and search engine friendly.
Lastly, a clear call to action icon is a MUST! Maintain a “contact us” or “book appointment today” button visibly on each page that is easily identifiable and stands out.
If you need help Fill out the form to access a site audit for your dental website and see how Google scores your practices’ website.